Business & Entrepreneurship
Business and venture tools built on regional company realities, not imported case studies.
- Level
- Beginner to advanced
- Duration
- 8 weeks
- Delivery
- Live online + recorded lessons
- Language
- Arabic-first (English terminology where needed)
Who this is for
- Early-stage founders
- Team and business-unit managers
- Professionals preparing for leadership
- Graduates building a management foundation
Career situations this program addresses
- I am managing a team for the first time
- I launched a venture and need structure
- I am moving from doing to managing
Skills you will build
- Business model design
- Pricing and unit economics
- Marketing and growth
- Operations and efficiency
- Leadership and performance management
Learning outcomes
- Build an executable business plan
- Measure venture health with numbers
- Lead a team with clear objectives
- Pitch to an investor or executive team
Modules
01 · Business model
Value, customer and revenue channels.
02 · Unit economics and pricing
Margins, costs and pricing decisions.
03 · Growth and marketing
Acquisition and retention.
04 · Leadership
Performance management and team building.
Lecturers
Basma Rady · Ramy Farouk
Sample lesson
Sample lesson: how do you know your business model works?
Certificate
QAF Education certificate of completion on meeting course requirements.
Career applications
- General management
- Business development
- Product management
- Entrepreneurship
- Operations
Frequently asked questions
Is this an MBA replacement?
Not an academic substitute — it is an intensive practical path focused on everyday management decisions.
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